Home Business Ideas and Opportunities

Archive | March, 2015

Being Realistic is the Ticket to Success in Your Business

While dreaming ‘big’ is not a bad idea at all, we must remember who and where we are and what our limitations may be if any. It’s a simple matter of what is doable and what isn’t. So starting right out at the basics of our business plan – two critical resources are time and money.

It is all too easy to consider ‘funny money’ (credit) when you are determining how much you can squeeze out of your budget for your business each month. This however is a bad idea. Not just because you are paying interest on that money but because you have to pay the bill each month and then that is in addition to whatever it is that you charged. This adds up and all too often we can lose control – even with the best intentions of paying the full balance each month.

Do some simple math. Look at your income, versus your expenses to live. Whatever is left over would be what you have to work with. You will be very surprised though if your business is your first priority, how much ‘extra’ money you can come up with if you are willing to make some sacrifices. Is that new suit more important than your business? If not, then don’t buy it right now. Is seeing that movie the most important thing on earth? Probably not. What exactly would happen if you didn’t see it right now?

In the same way analyze what you would need to start up a business online. There will inevitably be advertising and marketing expenses associated with any business. That is probably the first priority since you need to find customers if you are going to make sales, and that is the way to do it quicker. There are many different ways to do these things online and while they are absolutely 100% cheaper than offline, there are still some expenses.

There may be maintenance fees such as your Internet connectivity, hosting, domains and various membership fees if you are an affiliate or distributor. These costs are necessary and it is not something you want to skimp on as it is important to have everything working most of the time. You will not necessarily have a lot of other office expenses like printer supplies, paper, phones, etc., as the Internet pretty much works without those things for the most part. However you will probably want some home office equipment eventually.

Everything you spend on your business is tax deductible when you file your taxes as ‘self-employed’ and even if you pay income taxes on the salary you earn from your job, you can still file your taxes for your home business and declare any income and/or deductions. So this is money you may get back in the way of tax benefits in the following year.|

At this point in the analysis you can pretty well see if it is feasible that you can afford to start a business right now with the money you have available. If you are pretty close to the line then you can possibly find ways to save a few extra dollars so that you can afford it.

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Be Flexible In Your Home Business Start-Up Plan

A good analogy is the difference between water and earth. Water is able to flow over, under and through any solid matter. Earth on the other hand is solid and has various limitations about where it can go and what it can do. You want to be able to ‘go with the flow’ wherever it leads at any given time. There will be obstacles almost certainly but you do not want them to ever stop you. You need to learn how to go around them if you can’t resolve them.

You want to be able to move in whatever direction you find is conducive to business. If the niche or market you have chosen is not showing any promise then at the very least you should have the ability to add additional products or services so as to fit into another niche. This is one reason why the ‘multiple streams of income’ concept is so wise. In that case the premise (for one thing) is that if one stream is not moving or has even dried up, it won’t be as serious to your bottom line if you have others that may still be performing.

Whether you are talking about business opportunities (streams of income) or you are referring to your strategies and techniques (advertising and marketing), don’t have any ‘sacred cows’. Give things a fair chance and certainly if you have it on good authority that something is effective and has been recommended, really try to make it work over a period of time. If not then let it go and try something else.

Almost nothing in this life works instantly and a week or a month is certainly not enough time to really be able to give anything a fair chance. It is so ridiculous to hear people whine and cry after a week that they have ‘tried everything’ and ‘spent X number of dollars’ and nothing is working. They are just sure that something is wrong. What is wrong is their unrealistic fantasy mindset.

Just because something is on the Internet it does not mean that it will be effective instantly. It is true that starting an online business is 100’s of times cheaper and faster than starting an offline business, but that is still not to say that effort and time – reality – is not required. That is something that really needs to be realized and acknowledged from the get-go.

No matter who you are listening to as far as how successful they are and how they are really enjoying their wealth and leisure, without any doubt this person had to pay his dues to accomplish anything, whether or not that is part of what he chooses to share with you. So get ready to work and always remember to ‘get real’.

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Work From Home – Drive Traffic Instead of Being Stuck in it

Seriously, this is not funny. Have you ever calculated how much time and money you spend commuting to and from your job? It is serious, stressful work for which you are not being paid, and in fact is costing you money.

When considering whether it would benefit you to work from home, start right there with how much you spend on gasoline, bridge tolls, parking, car maintenance, or public transportation. You will probably determine that right off the bat you would be saving several hundred dollars every month if you worked from home. If you have small children then you could add the cost of child care and the transportation related to that if applicable to get the best picture.

Then you can also include the fact that you have various tax benefits you can claim for the ‘business use of your home’. It is a percentage of square feet of your rent or mortgage, your utilities, your Internet connectivity, phone, etc. that can be deducted from your earnings. Be sure to check the official government website for the exact laws and requirements as they do change.

Of course it is a smart idea (maybe critical) that you start your home business while you still have some sort of an income as it does take time to build and develop any business. You must survive in the meantime so you want to be sure that you have that covered. Never speculate that you think you will earn money by any given date. Protect yourself by having the money well ahead of the time when it will be payable.

There are still tax benefits although to a lesser degree when you are working at a ‘day job’ and working at home in your spare time to start a business online. You can deduct business expenses even if you are not making a profit. You can do that for a few years, but then if you are still not making money your business will be determined to be a ‘hobby’ and you will not get any tax benefits. (so work it!)

These are some of the tangible benefits of working from home, and there are also many intangibles such as being able to spend time with your children rather than having them raised by child care workers. You know it is necessary for you to work, but to a child’s mind all they know is you are not there most of the time. Naturally being human, you may be tired and need some space when you do get home. Of course you sacrifice a lot for your family in many ways, but ‘you can’t give away more than you have’. You are the foundation of your family and as such you need to take care of yourself, too.

There is also the reality that you may not be that happy working for someone else for whatever reason. Many corporate and retail environments are very hostile. There is normal or good stress from working, but then there is destructive stress from political or personal relationships with your peers, managers and customers. Add that together with the stress of whether or not your paycheck will stretch far enough as costs escalate but salaries are stagnant. It can spell ‘heart attack’ if you are not careful to take care of yourself.

So not saying working at home for yourself is a piece of cake because it does involve work and some stress for some of the same reasons, but I am sure if you compare working outside the home you will find that having your own business in your home can be so much more pleasant and productive in every respect. So give it a try today! Just go online and start to research ways you might be able to start your own business and work from home.

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Home Business Ideas and Opportunities

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